The moulded fibre market is worth $4.5 billion in 2025; with consumption at 12.6 million tonnes. Global growth to 2030 is forecast at 4.1% CAGR.
The market for moulded pulp is expected to continue to grow steadily from 2025 to 2030 as demand for sustainable solutions is supported by the implementation of PPWR in Europe and growing EPR regulation around the world. Growth in Asia and Africa is very strong as these catch up to more mature markets. Consumer preference and corporate sustainability goals are also strong drivers, but cost sensitivity remains high and pulp can be as much as 25% more expensive than plastic in some cases.
Key Questions
- In light of continued growth of e-commerce, what are the ways in which moulded pulp can compete with EPS for product protection?
- How will sustainability demands and regulations such as PPWR and EPR drive developments in moulded pulp?
- What developments in barrier coatings are extending possibilities for moulded fibre and opening new end use applications?
About the author
Philippa Davies has over 30 years of experience as a writer, editor and price reporter, specialising in commodities markets. She has been involved in monitoring, reporting on and analysing trends in chemical intermediates markets, including acrylic acid and esters, biomaterials, polyurethanes, and most recently, coatings for packaging, in the US, Asia and Europe. Philippa has authored several packaging and barrier coatings reports for Smithers, including
The Future of Sustainable Barrier Coatings to 2030. Her research has been used in other Smithers projects within the packaging, pulp and barrier coatings sectors.
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