Circular packaging - Are we there yet?

Today the pressure on packaging could not be felt more: cost, weight, carbon footprint reduction demands, material type and origin scrutiny, consumer perception, renewability, recyclability requirements and much more.

This pressure has created the current front-runner: renewable, recyclable and recyclate-based paper and board packaging. All other packaging materials, such as conventional plastics, aluminium, steel or glass, strongly stress they are also fully recyclable and fulfil the circular economy requirement.

Yet, well over 100 million tonnes of packaging waste globally is not recycled at all but ends up in landfill. This happens despite the realisation by many that packaging waste is a valuable resource, through either mechanical or energy recovery.

Metal packaging is one of the major parts of the packaging industry, introducing innovations and dynamic developments. Metal cans have the biggest share of the metal packaging market which grows annually at a 3% rate in value terms and innovations are fundamental to its continued development.

From Smither Pira's extensive consultancy work in the packaging industry our consultancy team provide their perspective discussing the fundamental questions on circular packaging:

  • What is preventing packaging from being fully circular?
  • How can packaging design imapct?
  • How does consumer behaviour play a role?
  • The effects of the multitude of packaging recyling schemes across regions?
  • Is incineration with energy recovery in line with the concept of of a circular economy?

Use the download button to receive your copy of the Smithers Perpectives paper Circular packaging: Are we there yet? and discover how far the packaging industry is from being fully Circular