Smithers Pira forecasts global nonwoven market to reach $19.6 billion by 2021

The global nonwoven wipes market is valued at $14.8 billion and will consume 1.1 million tonnes of nonwovens in 2016. By 2021, value will grow to $19.6 billion and nonwoven consumption will grow to 1.4 million tonnes. Annual growth rates for 2016–21 are projected to be 5.7% (for value) and 6.1% (for nonwoven tonnes consumed).

Its new report, The Future of Global Nonwoven Wipes to 2021  Smithers’ analyses a number of global drivers that are fuelling this growth. Key among these are cost, convenience, hygiene, performance, ease of use, time savings, disposability, safety/regulation and consumer perceived aesthetics (i.e. softness or bulkiness in baby wipes).

‘Industrial wipes have different drivers. Cost is just as important, though in the industrial segment cost has always been a major concern. The use of wipes is part of the cost of doing business; convenience and aesthetics have a much lower effect. Safety and health advantages are major drivers for industrial wipes used in medical or food service (for example, disposable nonwoven wipes lower the risk of contamination versus re-usable laundered textiles).In industrial wipes, the cost to meet requirements is the ultimate driver.’

Phil Mango, author of the report.

Globally, wipe consumers appear to desire a more environmentally sustainable product, and the flushable and biodegradable wipes market segment is getting a lot of attention. Nonwoven producers have responded with significant expansion in processes using sustainable cellulosic fibres. New wetlace lines has the first significant airlaid expansion in several years with new SPS lines and a new hydroentangled airlaid hybrid line.

The Future of Global Nonwoven Wipes to 2021 covers all nonwoven wipes, globally. Data is provided for the time period 2011–21, with both historical and projected information provided. Specific areas covered for global wipes include:

  • Major drivers and trends
  • Current, near-term and long-term global economy impact
  • Regulatory issues
  • Major market players’ strategy
  • Private label versus brands
  • Raw material supply/cost issues
  • Major process technologies
  • Spunlaid (Spunbond, Meltblown, SMS)
  • Major raw materials


Notes for Editors            

The Future of Global Nonwoven Wipes to 2021 is available for £4,200.
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