The project has evaluated:
- Evolving technology substitution of paper.
- Economic pressures including regional influences and differences.
- Relevant environmental issues on current and future paper demand (through to 2020) across Europe.
The evaluation has been used to assess:
- How are these factors affecting overall office paper product consumption and future demand?
- How end use demand varies by type of end user?
- When will these effects start having more impact on paper suppliers and others involved in the paper supply chain?
The various behavioural and technological trends having a significant impact on the consumption of both electronic media and printed media have been assessed including:
- The growing influence of smartphone/‘tablet’ computers on office/business practices.
- The effect of ‘green’ procurement policies – still an influence or now a ‘given’?
- The impact of governmental and agency cutbacks and continuing moves to digital only processes/protocols on paper consumption.
- The evolution of end use markets and end users in relation to their need for paper
- The requirement for paper in developing economies.
The research explored the views of a cross-section of over 40 players throughout the supply chain but with a particular focus on end users companies from a broad range of commercial sectors – e.g. public sector and corporate, financial and legal, educational and commercial.
For More Information:
To learn more about how your company may benefit, please contact Stephen Hill, Global Sales Director by email or phone at +44 1372 802025
This report is part of the Paper Perspectives Program from Dr Graham Moore at Smithers Pira. It has been running since 2006, and is typically 2 studies per year, with a goal of evaluating the impact of a range of issues and trends affecting various paper products, including consumption, demand, long and short term consquences to companies throughout the supply chain and specific product issues and trends. For more information, contact Stephen Hill or Dr Graham Moore