Webinar: Packaging Reduction for Consumer Goods without Increasing Supply Chain Loss
21 September 2011
How to optimise packaging for retail display but ensure product protection through distribution to store shelf
The Consumer Packaged Goods sector is a particular focus for packaging reduction because of cost competition as well as retailer and consumer expectations for environmentally sound packaging solutions. Retail cost reduction and efficiency drivers (eg sourcing from the Far East and shelf-ready packaging) can place additional demands on packaging performance and so add greater challenges to packaging reduction.
However, Smithers Pira Chief Consultant David Shires explains: "Product losses and damage resulting from inadequate packaging can have a far greater financial and environmental cost. The challenge is to optimise packaging not only for its retail function but to ensure product protection through distribution to store shelf."
At this online briefing Smithers Pira packaging experts David Shires and James Raw will help you understand how you can harness laboratory based distribution testing to optimise your packaging. They will lead you through the common test standards before looking at how best-practice approaches to performance testing can deliver further value and better meet the needs of the FMCG sector.
Case studies will highlight light weighting opportunities and the latest approaches to delivering further material and cost reduction, including weight reduction in beverage containers, weight reduction in plastic bottles and advanced testing in support of development of light weight composite milk packs.
Held on 21 September 2011, the webinar reviewed:
- Benefits of distribution testing (package testing)
- What's involved
- Overview and application of the main test standards
- Shortfalls of using the main test standards for the FMCG sector
- Concept and benefits of focused test methods
- Field auditing - data recorders
- Field auditing - observation
- Latest approaches to testing
Our speakers have extensive experience in primary and secondary packaging, packaging testing and evaluation, with a broad knowledge of packaging materials and processes, logistics and the supply chain.
Don't miss this if you are involved in:
The food and beverage, personal care, household and other consumer packaged goods sectors, with responsibility for:
- Packaging design, development and specification
- Environmental and sustainability initiatives
- Performance testing
- Logistics of finished goods
- Retailing