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This e-book looks at whether or not there is indeed a 'transition' taking place from analogue to digital printing, and the extent to which it can be quantified.
Each printing technology is examined in the context of a series of factors that are either driving or impeding any transition from analogue to digital, such as run length, colour, substrate, turnaround, the potential for personalisation and customisation, and more. Run length is discussed, as well as trends in finishing; and the role of the buyer. Five-year industry forecasts are provided.