Smithers Pira Packaging Expert Elected Chair of ISTA Testing Council

The International Safe Transit Association names Michael Kuebler, Technical Director for Smithers Pira Testing Council Chair.

Akron, OH - Smithers Pira announced today that Michael Kuebler, Technical Director at the company’s Lansing, Michigan laboratory, was elected Testing Council Chair by the International Safe Transit Association (ISTA). Kuebler will serve a two-year term in the role.

The ISTA Testing Council works collaboratively with industry to develop best practices for limiting the risk of transportation damage in the supply chain. The Testing Council Chair serves as both a leader of the council and a liaison between the ISTA Technical VP and the members of the Testing Council. Kuebler brings a proven expertise in package testing to the council, with a 17-year career specializing in transit simulation and package testing for a wide variety of consumer goods and packaging companies.

“Michael is an outstanding fit for the Testing Council Chair position,” said Eric Hiser, Vice President – Technical, ISTA. “His work at Smithers Pira, especially in the development of package testing protocols for the supply chain, has proven beneficial for his clients. In addition to his technical knowledge, Michael’s ability to collaborate will help bring value to the organization when working with all industry members.”

Kuebler has helped brand managers and packaging leaders understand the true impact of the supply chain on a given package at the Smithers Pira lab in Lansing, Michigan. He graduated from the School of Packaging at Michigan State University with a Bachelor of Science degree in Packaging Engineering.

Additional information about Smithers Pira can be found at http://www.smitherspira.com/.

Additional information about ISTA and its Testing Council can be found at http://www.ista.org/.

About Smithers Pira

Smithers Pira is the worldwide authority on packaging, paper and print industry supply chains. Established in 1930, the company provides strategic and technical consulting, testing, intelligence and events to help clients gain market insights, identify opportunities, evaluate product performance and manage compliance. The Smithers Pira Distribution Testing Service Center in Lansing, MI serves key industry verticals such as the food and beverage, medical and automotive markets in North America. Please visit www.smitherspira.com for more information.

About The Smithers Group

Headquartered in Akron, Ohio, The Smithers Group includes Smithers Apex, Smithers Avanza, Smithers Pira, Smithers Quality Assessments, Smithers Rapra, and Smithers Viscient. Each Smithers Group company provides technology-based services focused on a defined market. As a group, the diversity of market sectors and technologies provides stability and a platform for long-term growth. By integrating science, technology and business expertise, Smithers goal is to add value throughout the life cycle of our clients’ products, by utilizing testing, consulting, information, and compliance services. All Smithers companies are known by their clients as Trusted Providers of Innovative Solutions. For more information, visit www.smithers.com.


“His work at Smithers Pira, especially in the development of package testing protocols for the supply chain, has proven beneficial for his clients. In addition to his technical knowledge, Michael’s ability to collaborate will help bring value to the organization when working with all industry members.”

James Popio, Vice President - North America