Smithers Pira Packaging Forum 2015

2nd - 3rd November 2015


Visit Smithers Pira Packaging Forum Website


Europe's Leading Packaging Event

A recent Smithers Pira report explains how the global packaging market is expected to continually undergo significant growth through to 2018, particularly in emerging markets Asia, Eastern Europe and the Middle East. This represents an exciting time for European companies looking to expand in to new markets and explore the successes of other regions to further their own businesses.

Maximising consumer appeal, whatever the region, is the ultimate goal of brand owners, manufacturers and solution providers alike. The Smithers Pira Packaging Forum 2015 will provide attendees with more brand case studies than ever before, insight across multiple sectors in to consumer driven change, buying trends and new technologies, leading to the post-consumer phase, the circular economy and waste management.

The 2015 conference programme has been shaped and guided by an expert advisory board of representatives from leading organisations Marks & Spencer, Cargill Europe, Smithers Pira and The Packaging Federation and will feature a speaker line-up of experts from Kraft Heinz, Betty of Harrogate, Metro AG. Storm Brand Design and Dow Chemical to name a few.


Welcome to the Smithers Pira Packaging Forum 2015

1:00 pm           Delegate registration and opening refreshments

1:45 pm           Welcome from your Chairperson

                        Sam Sheppard Fidler | Operations Director, Europe of Smithers Pira, UK

Market drivers for packaging

The opening session will provide delegates with a timely and concise overview of current end user and consumer drivers affecting the packaging industry and notable changes to be aware of, backed up by  in depth market analysis.

1:55 pm           Consumer market drivers affecting the global packaging industry

                        Vlad Savinov | Senior Market Analyst of Smithers Pira, UK

2:25 pm           Assessing and adapting to global packaging drivers in Heinz Kraft’s flexible resins category

                        Marta Pilczuk | Global Category Lead Packaging of Heinz Kraft, Netherlands

2:55 pm           Exploring what packaging means for success across a diverse range of products and applications

                        Jolan Laujay | Packaging Engineer of Metro AG, Germany

3:25 pm           Networking refreshment break

Fit for purpose = fit for success - Amalgamating packaging design, industry application and branding strategy

Brands, converters and design agents will come together to deliver a series of very different and unique case studies which are specific to their product offerings and branding goals.

4:10 pm           The Packaging Buyer perspective – application drivers and packaging requirements for Bettys of  Harrogate’s product range

                        Kristina Magregor | Packaging Buyer of, Bettys and Taylors of Harrogate Ltd,

4:35 pm           “The chief difficulty Alice found at first was in managing her flamingo.” Brittains Vodka and other compelling brand stories

                        Jeremy Chestnutt | managing Partner of Storm Brand Design, UK

5:00 pm           The Future of Packaging Design; Integrating Circular Economy into your Brand and Packaging

                        Tracy Sutton | Packaging Design and Brand Sustainability Consultant of Root, UK

5:25 pm           Exploring the building blocks to success in toy packaging and challenges still to overcome

                        Speaker invited

5:50 pm           Fit for purpose Q&A with the session speakers

6:15 pm           Evening drinks reception

7:30 pm           End of conference day 1

Wecome back to the Smithers Pira Packaging Forum 2015

8:45 am           Welcome back from your Chairperson

Analysing packaging’s place within the global society

To kick off day two, the conference programme will be assessing the role packaging plays within society, innovations in the industry versus the continuing need for sustanable products as well as hearing about the drivers for more sustainable packaging offerings, such as the Vueve Clicquot - PaperFoam collaboration for the luxury bottled wine brand.

8:55 am           Innovation vs sustainability

                        Dominic Cakebread | Consultant of Smithers Pira, UK

9:25 am           Luxuriously sustainable packaging: motivations, challenges and collaborations for adopting green packaging in luxury goods

                        Mark Geerts | CEO of PaperFoam, Netherlands

9:55 am           How do I make the right environmental choices, comply with varying regulations AND grow my                    business?

                        Round table interactive discussion

10:25 am         Networking refreshment break

Safety assessments across the supply chain

11:10 am         Addressing the debate around waste: technologies to combat food waste through packaging

                        Marcel J.Q. Keuenhof | Global Specification Rationalization Team Lead & Packaging Technologist, Kraft Heinz invited

11:40 am         Safety considerations and current challenges within pharmaceuticals packaging

                        Speaker invited

12:10 pm         Packaging design and food safety elements

                        Martin Kersh | Executive Director of Foodservice Packaging Association (FPA), UK

12:45 pm         Lunch networking break with Thought Leader Tables

Thought Leader Tables are a unique opportunity to connect with experts across the industry for focused discussions on specific challenges and sectors. There will be a number of topics to chose from and a table host to facilitate the  discussion and summarise the key takeaways. Enjoy an additional learning opportunity in a relaxed dining setting with like-minded peers.

New technologies and materials developments

2:00 pm           Value chain collaboration for enabling recycling in flexibles

                        Dana Mosora | Sr Value Chain and Sustainability Leader EMEA- Packaging and Specialty Plastics of Dow Plastics, Switzerland

3:05 pm           Ensuring optimum product safety with the next generation of cartonboard

                        Senior representative from Mayr-Melnhof confirmed

3:40 pm           Addressing the major challenges of today’s and tomorrow’s hot melt industry

                        Karin Katzer | Global Strategic Marketing Manager, Dow Elastomers; Michaela Hofbauer | Global Market Leader – Adhesives of Eastman Chemical; Katharina von Dufving | Manager Sales & Marketing – Adhesives & Polymers EU of Sasol Performance Chemicals

4:20 pm           Chairperson's final thoughts

4:30 pm           End of conference

Venue & Info

Grange Tower Bridge Hotel, London

Hotel Address:

Grange Tower Bridge Hotel 
45 Prescot Street, London, E1 8GP

The Grange Tower Bridge is a 5-Star hotel, situated close to the Tower of London and Tower Bridge in London’s historic core. During the hotel’s construction, the excavation of Prescot Street led to the unearthing of an ancient stone mausoleum and intricately patterned glass dish – throwing new light onto the area’s rich local history.

Popular local attractions include the Tower of London, Borough Market, St. Katherine’s Docks and the HMS Belfast.


Smithers Pira Packaging Forum  Early Bird - Ends 04/09 Standard - Ends 21/10 Late Price - Ends 02/11
2 day conference pass £745.00 £825.00 £895.00